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Marketing Pathway student gets into the swing of work

Marketing student puts customer service skills to work
Posted on 06/25/2015
Adam Israel

Adam Israel has been working in the pro shop at the Michelbook Country Club for about a month.  As a recent McMinnville High School (MHS) graduate who received a Marketing Pathway endorsement, Israel is getting real-life experience in his chosen field of study.  “I would definitely recommend the Business Pathway,” he said.  “There are so many ways you could use it.”

Israel is a case in point. He started out in Culinary Arts because he wants to open a restaurant someday.  “A family restaurant with homemade pizza and homemade pasta,” he said, noting that his market research showed that McMinnville has a lot of fast food and upscale restaurants, “but not a lot in between.”

Realizing that he would need more than cooking skills to run a successful restaurant, Israel added the Business Pathway and focused on marketing.  He combined his marketing and culinary training by working in the MHS Action Corner, the school-based store that features food service and apparel. 

Israel often worked making smoothies for student customers, mixing food service with customer service skills.  In his summer job at Michelbook, he deals with customers by booking tee times, cleaning clubs, fielding phone queries and assisting members.  “Working in the Action Corner definitely helped me learn customer service,” he said.  “That’s a lot of what I do here.”

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